Crafted for eternity. Curated for you.
Over 50,000 fine jewelry pieces, certified diamonds, and luxury timepieces across our three Texas showrooms — from a family business that has served the community for years, with honest valuations and everything tested right in front of you.

Since day one
Family owned, community trusted
Straight from the showcase
Rings
Sterling Silver Rhodium Aqua & Diamond Ring
$134.99In stock
Earrings
Sterling Silver Rhodium-plated Amethyst and Diamond Butterfly Earrings
$124.99In stock
Pendants & Charms
Sterling Silver Rhodium Plated Diamond & Sky Blue Topaz Oval Pendant
$79.99In stock
Earrings
14K White Gold Polished J-Hoop Jackets Earrings with 4mm CZ Stud
$574.99In stock
Bracelets
14K White Gold Head Holds Up to 2.75mm for X849 Add-a-Diamond Bracelet - 7in
$84.99In stock
Rings
Shey Couture Sterling Silver Ring with 14K Accent Antiqued Checkerboard Bezel Blue Topaz
$289.99In stock

Earrings
14K Yellow Gold 1.75x30mm Satin Diamond-cut Square Tube Hoop Earrings
$509.99In stock
Necklaces
Shey Couture Sterling Silver Necklace with 14K Accent Antiqued Checkerboard-cut Cushion Amethyst and Diamond - 18in
$454.99In stock
Earrings
White Ice Sterling Silver Rhodium-plated Teardrop Diamond Post Dangle Earrings
$104.99In stock

Bracelets
14K White Gold 34x9mm Off-Center Red Epoxy Enameled Soft Diamond Shape Medical ID Plate # 817
$894.99In stock

Rings
14K Yellow Gold 6mm Lightweight Comfort Fit Brushed Satin Polished Grooved Edge Wedding Band - Size 7
$1,084.99In stock
Earrings
10K and 12K Tri-color Black Hills Gold Heart Leaf Post Earrings
$344.99In stock
Rings
14K Yellow Gold Madi K Heart Ring - Size 2
$239.99In stock
Earrings
14K Yellow Gold Polished Patterned Hoop Earrings
$484.99In stock
Pendants & Charms
14K Yellow Gold Reversible Diamond-cut Cross Pendant
$384.99In stock

Pendants & Charms
14K Yellow Gold #1 Mom Charm
$219.99In stock
Pendants & Charms
14K White Gold Script Letter F Initial Charm
$244.99In stock

Bracelets
14K 3.2mm Yellow Gold Semi-Solid Anchor Bracelet with Lobster Clasp - 7in
$449.99In stock

Earrings
14K Yellow Gold 0.50 Ct Lab Grown Diamond VS SI+ G+ Floral Complete Post Earrings
$709.99In stock
Pendants & Charms
14K White Gold Large Brushed Diamond-cut Number 4 Charm
$374.99In stock
Pendants & Charms
14K Yellow Gold Semi Truck Cab Pendant
$489.99In stock
Necklaces
Shey Couture Sterling Silver with 14K Accent Antiqued Sky Blue Topaz and Diamond Necklace with 1 Inch Extender - 17in
$1,044.99In stock
Earrings
14K Yellow Gold 3-4mm Pink Round Freshwater Cultured Pearl Stud Post Earrings
$119.99In stock

Earrings
14K White Gold 4.33 Carat Lab Grown Diamond VS SI+ G+ Round Complete Safety Clasp Hoop Earrings
$1,969.99In stock
Rings
Sterling Silver Rhodium Aqua & Diamond Ring
$134.99In stock
Earrings
Sterling Silver Rhodium-plated Amethyst and Diamond Butterfly Earrings
$124.99In stock
Pendants & Charms
Sterling Silver Rhodium Plated Diamond & Sky Blue Topaz Oval Pendant
$79.99In stock
Earrings
14K White Gold Polished J-Hoop Jackets Earrings with 4mm CZ Stud
$574.99In stock
Bracelets
14K White Gold Head Holds Up to 2.75mm for X849 Add-a-Diamond Bracelet - 7in
$84.99In stock
Rings
Shey Couture Sterling Silver Ring with 14K Accent Antiqued Checkerboard Bezel Blue Topaz
$289.99In stock

Earrings
14K Yellow Gold 1.75x30mm Satin Diamond-cut Square Tube Hoop Earrings
$509.99In stock
Necklaces
Shey Couture Sterling Silver Necklace with 14K Accent Antiqued Checkerboard-cut Cushion Amethyst and Diamond - 18in
$454.99In stock
Earrings
White Ice Sterling Silver Rhodium-plated Teardrop Diamond Post Dangle Earrings
$104.99In stock

Bracelets
14K White Gold 34x9mm Off-Center Red Epoxy Enameled Soft Diamond Shape Medical ID Plate # 817
$894.99In stock

Rings
14K Yellow Gold 6mm Lightweight Comfort Fit Brushed Satin Polished Grooved Edge Wedding Band - Size 7
$1,084.99In stock
Earrings
10K and 12K Tri-color Black Hills Gold Heart Leaf Post Earrings
$344.99In stock
Rings
14K Yellow Gold Madi K Heart Ring - Size 2
$239.99In stock
Earrings
14K Yellow Gold Polished Patterned Hoop Earrings
$484.99In stock
Pendants & Charms
14K Yellow Gold Reversible Diamond-cut Cross Pendant
$384.99In stock

Pendants & Charms
14K Yellow Gold #1 Mom Charm
$219.99In stock
Pendants & Charms
14K White Gold Script Letter F Initial Charm
$244.99In stock

Bracelets
14K 3.2mm Yellow Gold Semi-Solid Anchor Bracelet with Lobster Clasp - 7in
$449.99In stock

Earrings
14K Yellow Gold 0.50 Ct Lab Grown Diamond VS SI+ G+ Floral Complete Post Earrings
$709.99In stock
Pendants & Charms
14K White Gold Large Brushed Diamond-cut Number 4 Charm
$374.99In stock
Pendants & Charms
14K Yellow Gold Semi Truck Cab Pendant
$489.99In stock
Necklaces
Shey Couture Sterling Silver with 14K Accent Antiqued Sky Blue Topaz and Diamond Necklace with 1 Inch Extender - 17in
$1,044.99In stock
Earrings
14K Yellow Gold 3-4mm Pink Round Freshwater Cultured Pearl Stud Post Earrings
$119.99In stock

Earrings
14K White Gold 4.33 Carat Lab Grown Diamond VS SI+ G+ Round Complete Safety Clasp Hoop Earrings
$1,969.99In stock
Lab-grown diamonds. Real diamonds.
Identical in chemistry, fire and brilliance to mined stones — graded and certified the same way, at a fraction of the price. Thousands of hand-selected pieces, verified by our own jewelers, ready to ship insured to your door.
Certified & graded like mined diamonds
Up to 60% less than mined equivalents
Grown above ground, conflict-free by origin

Start with the stone
Pick the stone first — we build the piece around it, sized and set in-house.
Featured gold & diamond pieces
A fresh selection every visit — all in stock right now.
In-house expertise, from repair to custom design
Bring your pieces to any showroom — most services are done by our own team, quickly and with the same honesty we bring to every appraisal.
We buy. You sell.
Gold, diamonds, and luxury watches — bring them to a Texas showroom and watch every test and weigh-in happen in front of you. Honest offers, paid on the spot.
Watch brands we buy & sell
Every offer is obligation-free. Valid photo ID required for all sales, as Texas law requires.
Live Market
Today's Gold Rate
$4,183.20/ troy oz
$134.49/ gram (24k)
Updated moments ago · XAU/USD spot, indicative only

Top payouts
Highest prices paid in the area
We buy gold — honestly, and for more.
Jewelry, coins, bullion, broken pieces — bring it in. We specialize in 10k, 14k and 18k gold, tested and weighed in front of you, and we pay the highest prices in the area.
Watch every test
Your gold is tested and weighed on the counter, in front of you. Nothing leaves your sight.
Honest valuation
Transparent pricing based on the live gold rate, explained clearly before you decide anything.
Paid on the spot
We pay the highest prices for gold in the area — walk out with cash the same visit.
Selling a Swiss watch? Visit our sister site WeBuySwissWatches.com — top-dollar valuations for Rolex, Omega, Patek Philippe & more.
Buy it smart, before you buy it
Straight answers from our own jewelers — the same guidance we give at the counter, written down for you to keep.
Trusted by the community, for years
Whether you're choosing a watch you'll wear for decades, restoring a family piece, or designing something custom — you deserve straight answers and real craftsmanship. That's how a family business earns its name, and keeps it.
A Texas family business
Many years serving Texas communities from three showrooms — the same faces, the same standards, generation after generation.
Real in-house expertise
Repairs, custom design, diamond setting and watch servicing done by our own team — your pieces never leave trusted hands.
Every piece verified
Watches authenticated, gold assayed, diamonds certified — before anything reaches our shelves.


Three showrooms, one standard of honesty
Walk in for a free, no-pressure valuation — testing and weighing done right in front of you at any of our Texas showrooms.
Katy Showroom
6711 S Fry Rd STE 2Katy, TX 77494
(346) 307-7864Copperas Cove Showroom
2990 East US Business 190Copperas Cove, TX
(254) 547-4653Killeen Showroom
1101 W Stan Schlueter Loop Ste 200Killeen, TX 76549
(254) 539-4653Let's talk gold
Selling gold, hunting for a watch, or designing a diamond piece — send us a message, call, or drop into the shop.


















